My aunt told me to charge $75 for a basic cut in my small town and I thought she was crazy

She ran a salon in Springfield for 30 years and said if you don't value your time, clients won't either. I started at $45 and was booked solid but broke, so I bumped my price up last fall. Now I make the same money in half the time and my regulars didn't blink. Did anyone else have a mentor give you pricing advice that sounded wrong but worked?

2 comments

2 Comments

webb.derek12d ago

Your aunt is totally right. I had the same thing happen with painting estimates. I used to lowball everything to get the job, but then I was working all the time for no real money. A guy I respect told me to add twenty percent to my next quote, and I was sure I'd lose the bid. The client hired me on the spot. It's wild how charging more can actually make people take you more seriously.

ivan_cooper12d ago

Yeah, but that doesn't work for everyone.