Warning: I used to just pick the agency with the best website, but that changed after a $5k project in Charlotte.

We hired a firm with a slick site for a rebrand, but their process was a mess and they missed every deadline. Now I spend a full week digging through client testimonials and case studies before even calling for a quote. How much weight do you guys put on an agency's own marketing versus the reviews from their actual past clients?

2 comments

2 Comments

averym822d ago

Our last agency had a beautiful portfolio site but zero project management skills. I started asking for three past client contacts I could call directly before signing anything. That one change saved us from two more bad fits last year.

skyler_fox722d ago

Smart move, @averym82. I started asking for a sample project plan instead and it showed me how they really work.