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I switched from a full highlight to a balayage focus about a year ago, and my client retention jumped.
I used to block out 3 hours for a standard foil highlight, but now I can achieve a more natural look with hand painting in about 90 minutes. The change came after a client in her 40s said she wanted 'less maintenance, more dimension.' Has anyone else seen a bigger demand for this technique lately?
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elizabeth_lee6mo ago
Yeah, because nothing says 'less maintenance' like spending half the time in my chair. Sign me up.
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davidwright6mo ago
Seriously, what's the actual time split for you? Like, are we talking about constant little adjustments all day, or just a few minutes every hour? I've seen setups that need you to tweak the tilt every twenty minutes, which is a full-time job itself.
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jessicad985mo ago
Right? It's not just about the time saved in the chair. That grow-out period is so much softer, so clients really do wait longer between appointments.
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