Honestly this hits so hard, I spent a whole month last year optimizing my checkout page while my GA4 was silently dropping every sale from mobile users. Tbh I only caught it because my bank statements showed way fewer orders than my dashboard, and it turns out the tracking code was loading after the button click. Now I do a full analytics check every single month before I even look at copy, it saves me so much wasted effort and fake confidence.

Honestly, outlines keep me honest. Watching strangers just makes my plot drift.

We ran twin lines off Galveston for two seasons, the extra fuel paid off every time on soft mud.